Kido (Branding 1)
PROJEC
Shapes of Growth, Unity, and Balance
The logo concept revolves around the integration of fundamental geometrical shapes to create a visually appealing and meaningful representation for a brand targeting children aged 0 to 16 years old.
1. Circle: The circle represents unity and
inclusivity.
2. Triangle: The triangle embodies
progression and growth. It signifies the stages of
development that children go through from infancy to
adolescence.
3. Square: The square symbolizes stability
and balance. It reflects the structured learning environment
provided by KIDO, promoting a balanced approach to
education, play, and social interaction.